Learn from your car wash peers about how they are evolving to keep up with customers' changing needs.

With professional development for car wash operators, learn from innovators and thought leaders in your industry on how they are using new technologies and strategies to better serve their customers and communities. 

Date: March 5, 2024

Location: The International Centre, 6900 Airport Road, Hall 5, Mississauga, ON

Registration Fee: Free to members of the Canadian Carwash Association. Registration includes your registration to the trade show on March 5 and 6.


8:00 - 8:30 a.m.
Refreshments & Networking
8:25 - 8:30 a.m.

Introductions & Welcome

Karen Smith - CCA President

Karen Smith began her career in the industry in 1993 as a retailer, operating gas bars, convenience and car wash at Shell Canada. She also served on the Shell training team. Karen joined the Valet Car Wash team in 2012 in a management capacity Karen’s role quickly developed into Training and Compliance Manager. With the ever-changing and additional rules and regulations on labour laws, health and safety and compliance, it became a full-time job keeping up with new information, developing policies and procedures and enhancing the health and safety program. Karen had previously served on the CCA Board of Directors from 2002-2004.

8:30 - 9:00 a.m.

Build Better Managers

Claire Moore - International Carwash Association (ICA)

Claire Moore - Claire is the Chief Learning officer of International Carwash Association. Claire joined the association in 2004 as the Director of Education. Over her near 20 year tenure with the association, she has designed and developed all education programs for both the vendor and operator members of the industry, including LEAD – the award-winning online management curriculum for car wash managers. Claire holds a BA in communication from Villanova University and a MBA from the University of Notre Dame.

9:00 - 9:30 a.m.

What's Next With Sustainability Practice

Robert Widler - Aqua Detox

Robert will share with how water resources of 25 years ago in Europe were being utilized, and what that looks like today in terms of resources and usage. He has seen firsthand and worked with other car wash owners with the inherent issues both today and beyond with the water situation if we don’t work towards protecting it now. He will share with us what challenges this presents to our industry today and in the future if we continue the same trajectory 10-20 years from now, or sooner. He provides real-life examples of how clients are protecting their resources, their business income, and retaining their customers.

Robert Widler is the North American Business Development Director for aquadetox International, Germany. He holds his Bachelor of Engineering-Industrial Engineering degree and his Master of Engineering -Industrial Engineering Degree specializing in mechanical engineering. Robert has worked in the automotive and water treatment industries over the past five years  pecializing in sustainability concepts and applies his knowledge to assist the 6,500 aquadetox clients world-wide with their sustainability practices. He personally is a Lieutenant at the voluntary fire department in his hometown and is an Officer for Youth there as well.
9:30 - 10:00 a.m.

CFIB Advocacy Update

Ryan Mallough - Canadian Federation of Independent Business (CFIB)

Ryan Mallough is the Director of Provincial Affairs, Ontario with the Canadian Federation of Independent Business. Ryan joined the federation in 2015 with the communications team before moving over to the Ontario advocacy team in 2016. Ryan has been active in managing the Ontario response to the COVID-19 pandemic and is responsible for the electricity, environment, municipal and cannabis & alcohol files. Ryan graduated from the University of Ottawa in political science before achieving his masters in journalism at Western University.
10:00 to 10:30 a.m.
Networking Break
10:30 to 11:30 a.m.

Ask the Car Wash Experts Panel


Chemistry - Dave Hill, Transchem Group and Turtle Wax Pro

Design/Site Selection - Duro Bicanic, Bicorp Design Group Ltd.

Marketing - Tim Walker, Soapy Brushy

Sustainability - Robert Widler, aquadetox International

 11:30 a.m. to 12:00 noon
Round Table

Speaker Bios

Please Note: In order to facilitate your CARWACS show registration, we will be sharing your registrant information with EnsembleIQ - Please review the following message "I accept EnsembleIQ Terms and Conditions and acknowledge that my information will be used in accordance with Ensemble IQ Privacy and The Convenience U CARWACS Show Visitor code of conduct." Privacy Policy  Terms and Conditions.   Visitor Code of Conduct 

You will be asked to accept this during the registration process. Thank you.

Attention: Canadian Carwash Association has scheduled a bus tour for Day 2 of CARWACS. You will find a link to the event page here.

Canadian Carwash Association is an Association Partner of The Convenience U CARWACS Show.

In partnership with 

Contact Us: 

Canadian Carwash Association, 3228 South Service Road, Suite 109, Burlington, ON L7N 3H8


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